Zhangye cultural tourism resources showcased in Beijing

On July 7th, the Beijing-Zhangye Cultural Tourism Promotion Week, themed "Silk Road Gem: Colorful Zhangye," held a cultural tourism resource presentation at the Chinese Academy of Arts in Beijing.

Hundreds of attendees, including representatives from cultural and tourism departments, travel associations, key cultural tourism enterprises, and journalists from both regions, gathered to discuss a new chapter in cultural tourism cooperation.

Zhangye, a national historical and cultural city and an outstanding tourist destination in China, boasts a diverse array of landscapes, including pristine glaciers, lush forests and grasslands, expansive rivers and lakes, colorful Danxia landforms, vast deserts, and towering mountains and canyons. It has been recognized as a national cultural and tourism consumption pilot city and a national tourism standardization demonstration city. Additionally, it has been honored as the "Most Beautiful Tourism City in China" by the International Tourism Federation.

During the presentation, Zhangye's cultural tourism officials elaborated on the city's tourism resources, highlighting its rich historical culture, stunning natural landscapes, and unique local customs. They introduced six golden tourism routes along the Hexi Corridor, three classic Rainbow Zhangye tourism routes, and three high-quality Zhangye study tour routes, offering visitors diverse travel options.

At the event, cultural and tourism departments and enterprises from both regions signed cooperation agreements to jointly advance the development of the cultural tourism economy.

Representatives from Zhangye Airport, Gansu Lanshen International Travel Agency, and Mati Ecological Cultural Tourism Area took the stage to promote flight routes, special cultural tourism resources, and more.

On July 8th and 9th, special cultural performances titled "Colorful Zhangye: Pastoral Song of Sunan" will be held in the Fangshan and Changping districts of Beijing, showcasing the charm of Zhangye's cultural tourism and deepening cultural and tourism cooperation between Beijing and Zhangye.